Editorial Guidelines
How we report, source, disclose, and correct.
The Upleg is independent, opinionated, and owned by a working CRE broker. That creates specific conflicts, and specific responsibilities. Here's how we handle both.
Sourcing
We prioritize primary sources — court filings, SEC documents, title records, tenant 10-Ks, actual listings on actual brokerage sites — over second-hand reporting. When we cite a number, we link to the underlying record where possible.
If a claim rests on a single anonymous source, we flag it as such. If two independent sources corroborate, we treat it as publishable. If we can't get corroboration on something meaningful, we don't publish.
Disclosures
- The editor (Glen Gomez-Meade) is an active CRE broker. If we write about a deal he represents or has represented in the last 12 months, it is disclosed inline.
- The editor owns net lease, multifamily, and industrial properties. If we write about a specific tenant, operator, or market where he has material exposure, it is disclosed inline.
- Sponsorships, affiliate relationships, and referral arrangements are always labeled.
- We do not accept gifts, trips, or hospitality in exchange for coverage.
Sponsored content
Sponsored placements are clearly labeled "Sponsored" at the top of the unit. Sponsors do not review editorial coverage, do not get to block stories, and do not get favorable news treatment. If a sponsor appears in a news story, they get the same skepticism as anyone else — and our editorial decisions are made independently of the ad calendar.
Opinion vs. reporting
We label opinions as opinions. Our newsletter includes takes — buy/pass calls, market reads, sector views — which are the editor's views, not an institutional house view. Nothing on the site or in the newsletter is investment, tax, or legal advice. (See the footer for the formal version.)
Corrections
If we publish something wrong, we correct it openly. Corrections are added to the bottom of the affected post with a dated note. Material factual errors get a second-send in the next newsletter. We do not quietly edit the record.
Anonymous sources
We use anonymous sources when a tip is credible and the source faces real retaliation risk. When we rely on an anonymous source, we describe the source's position and motivation as specifically as safety allows. We never use an anonymous source to attack someone without corroboration.
Plagiarism and attribution
We don't republish other outlets' reporting as ours. When a story builds on someone else's scoop, we link to them. When a quote is reported first elsewhere, we say so.
AI use
We use AI tools for editorial assistance — research, outlining, and the occasional first-draft paragraph. Every word that ships is read, rewritten, and approved by a human editor. We do not publish unedited AI output, and we don't fabricate quotes, statistics, or sources.
Contact
Corrections, concerns, and ethics questions: use the contact form and pick "Press / media inquiry." Every message is read.